TravelAbility Insider

The Intersection of Travel and Disability

Accessibility

Top 10 Signs That Accessibility Is Going Mainstream

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Fashion brands including Tommy Hilfiger, shown above, are expanding their accessible clothing lines. [photo of a young boy and girl in sportswear holding hands and running courtesy Tommy Hilfiger.]

According to the Centers for Disease Control and Prevention (CDC), the number of U.S. residents with a disability is estimated at close to a quarter of the nation’s population, with that figure doubling among those aged 65 and older. “Travelers with a disability represent an underserved but growing segment of the population that has been neglected by the mainstream tour and travel industry,” says Steinman. “The travel industry has a huge opportunity and responsibility to help make travel more accessible—and the time to act is now. In fact, a recent study by the Harris Organization in partnership with Open Doors Organization estimates the size of the disability travel market at $17 billion dollars a year. We invite travel professionals to register now for TravelAbility Summit, here. To help define the market opportunity, this is our first of a series of TravelAbility Summit Insights. Here’s why we see accessibility as an ascending trend:

  1. Requests for wheelchairs at airports grew 30% from 2016 to 2017 and have averaged 17% each year since 2015, according to the International Air Transport Association (IATA). 
  2. According to AARP research, over the next 20 years, 75 million Baby Boomers will be aging into disability. This demographic has amassed the largest accumulation of wealth in history—and have the time and desire to travel.
  3. Mattel will debut a doll with a prosthetic leg and another with a wheelchair for Christmas. 
  4. A Travel Weekly survey found that travel agents in one European country alone experienced a 50% increase in inquiries about accessible travel experiences.
  5. The Brussels Airport has hired six people with autism spectrum disorder (ASD) to work as X-ray screeners. The Brussels program, part of a pilot project, is reporting positive results.
  6. Over 20,000 travel agents in the U.S .have undergone a one-hour basic autism awareness/response training sessions through IBCCES. Another 5,000 travel agents have been trained by Special Needs Group on accessible wheelchair travel.
  7. The TravelAbility research team has identified over 50 technologies, apps, and products that make everything from traversing mountains to navigating museums more accessible.
  8. Since launching its adaptive clothing line in 2018, the Tommy Hilfiger brand has expanded the collection from children’s clothing to a full adult line.
  9. The Skift Global Forum, the leading trend-forecasting conference in the travel industry, included its first accessible travel presentation, “Accessibility: What’s It Worth,” making the business case for accessible travel.
  10.  Trick or Treat! Target is introducing a line of adaptive costumes for Halloween this year. 

Virgin Hotel in Chicago First U.S. Hotel to Use New Accessibility Rating System

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Ad for a virgin hotel in Chicago that says step in! Outdoor shot of people entering hotel with souvenirsOne of his biggest challenges faced by anyone with accessibility needs is finding information on the accessibility of hotels that they can truly trust, writes Richard Branson, founder, and CEO of Virgin Hotels. Branson, almost always ahead of the curve, found the solution in Mobility Mojo, which specializes in detailed hotel accessibility assessments. According to the story, there are more than a billion people globally with a disability—and more than 50% of these people choose not to travel because of a lack of information on accessibility.  By using the website tool on Virgin Hotel sites, travelers can easily see the available accessibility features upfront. See an example of the travel service rating of a Chicago Virgin Hotel, here.  

Our take: Digital solutions such as Mobility Mojo are on the rise, as are people with disabilities looking for answers. This particular solution is clear and easy to understand and offers and an overall rating for people who don’t need to know every detail. Congrats to Virgin Hotels for being a trailblazer! 

 

 

The Key To Making (Almost) Any Public Space More Accessible

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two seniors walk along a leafy park trail Thanks to the American Society of Landscape Architects (ASLA), there is now a Best Practices guide for inclusive streets, parks, playgrounds and more, according to Curbed.com. The guide was written based on Universal Design Principles (universal design is another way of saying design created with truly everyone in mind.) Instead of building spaces that cater to specific disabilities or meet quantifiable requirements, the ASLA recommends broadening the definition of accessible design to the point where a spaces account for all possible use cases. And it’s not always as complicated as it sounds, according to this piece by writer Lisa Stinson.

Our Take: Although the concept of universal design has been around for a long time in certain sectors, it is becoming more common to see this type of thinking used to create buildings and public spaces that are accessible to everyone. Designing for everyone—particularly early on in product development—makes for a smoother (less costly) process and ultimately, a superior product, say experts. 

Is Fear Keeping You From Tackling Accessibility Challenges?

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mom and dad hug their grown son who is smiling. son has Down's syndrome.Apart from the obvious moral arguments, people with disabilities comprise a huge and growing market, explains Catherine Roberts in a piece for Travel Mole. She writes that while people working in the travel industry love to share that passion for travel with other people—and hopefully inspire them to travel, too—the industry still has a way to go when it comes to accessibility needs. Roberts comments make sense: “One of the reasons is fear. But we don’t have to be perfect straight away. We just have to start a dialogue with travelers who live with disabilities – and be willing to say yes, we’ll try to help. We can ask openly about holiday requirements, as we would with any client.” Read more of her insightful comments, here.

Our take: Many people fear that their attempt to become accessible will fall short. Every disability has a spectrum and it’s almost impossible to be 100% accessible. The goal is trying and making it known that you are. 

 

 

Two Companies Disrupting the Wheelchair Rental Market for Good

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woman looks at art in museum while sitting in a mobility device by Whill/ScootaroundPeople that rely on mobility devices will no longer have to stress about having to travel with a wheelchair because they will be able to rent a personal EV (through an app) at the airport and/or final destination, thanks to the merger of two cutting-edge companies. WHILL – makers of the cutting-edge Model Ci and Model A Intelligent Personal Electric Vehicles (EVs), which won the CES Innovation Award at the Computer Electronics Show in 2018, and Scootaround a leading wheelchair and scooter rentals solutions company servicing 2500 locations in North America. Together, they will be the first to provide a worldwide Mobility-as-a-Service (MaaS) model. “This will improve the current travel landscape for mobility device users by increasing their freedom and independence,” says Justin Gagnon, vice president of sales and marketing for WHILL/Scootaround. Gagnon offered TravelAbility Insider some interesting insights about the market:

  • Currently, the company is piloting six trials worldwide, two of which, Dallas and Winnipeg, are in North America. In Winnipeg, Delta Airline agents offer disabled passengers who are awaiting connections the opportunity to test drive a WHILL Ci so they can maneuver around the airport independently.
  • WHILL wheelchairs appeal to cruise line companies as they are smaller, sleeker and designed to maneuver around small spaces, which means they may also be used in non-ADA staterooms.

Our take: Vertical integration comes to the airport wheelchair rental market as the demand for motorized wheelchair rentals rises significantly. This disruption will not only require less staff but will also give travelers who need mobility options more independence.

photo courtesy WHILL/Scootaround

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