Technology

50 “Accessible Hacks” to Make Travel More Enjoyable for People with a Disability

August 8, 2019 by Denise Brodey

TravelAbility Summit is dedicated to improving travel experiences for people with disabilities that will be held in San Francisco November 11-13, recently released the names of 50 technologies, products, and services that will help the travel industry level-up their accessibility. The 50 final products make travel easier for all and were based on the feedback of people with disabilities, technical experts and disability industry leaders. Through the process of vetting 200 products, we learned an important lesson: There is no one product that works for everyone, which at first can make choosing products for your customers overwhelming. But there is a common need for trusted advice. That’s where we knew we could help.

The number one question we get from the travel industry is, how do I get started with an accessibility plan—and how can I do it on a budget? Our advice is to start anywhere—hack the system and try whatever you think will work best for your hotel, destination, attraction or museum.

The hacks are an eclectic mix of tools and devices that range from a portable wheelchair ramp to a free app with 2 million volunteers who can become the ‘eyes’ of a traveler who is visually impaired. There are also larger, business-oriented hacks, such as TravelTripper, a platform for making a hotel’s booking and browsing experiences more accessible. The travel market is already exploding with requests for more accessible ways to book rooms, see cities and set out on adventures without barriers. When you have to get started somewhere, you get creative. The 50 Hacks is a great place to do both of those things.

For those who may be skeptical, think about this: the hotel or attraction that has thought ahead to meet the needs of a person with a disability will find the most loyal customers the travel industry could have. And we’ve hacked the process for you.

A final word about our methodology: Four members of our team examined websites and/or conducted interviews with executives over a 7-month period; conducted interviews with several special needs travel agents, media, and members of the disability and travel communities, often in-person at conferences and expo trade events. Additionally, we crowdsourced input and recommendations from the most popular disability media and blog posts using a series of Google keyword alerts. The team also had in-depth discussions with flight attendants, airport wheelchair attendants, and travelers who have disabilities who used the products themselves.

For a full list of hacks to help you get started on your accessibility journey, click here.

EXPERT Q&A: The Secret to Creating a 5-Star Accessible Hotel Website on a 2-Star Budget

August 7, 2019 by Denise Brodey

Our expert sources tell us that compliance lawsuits are not only on the rise, but they are also becoming increasingly complex. Could most of us in the travel industry create completely accessible websites on our own? Probably not. That’s why we asked expert Nate Lane, senior director of digital platforms at Travel Tripper (left)to share advice on the future of ADA compliance, building websites for hotels and being proactive about all things accessibility.

We asked:

Q: How did the idea of being more proactive about ADA compliance come about?
A: More and more of our clients started to receive ADA demand letters and lawsuits related to both technical and content related compliance. We were already helping our hotel clients by building their websites to be compliant from the start— and doing our best to maintain compliance over time. But because the websites were being edited by multiple parties it was impossible to know when an area of the site had fallen out of compliance because of a modification. We decided we needed more—a proactive compliance solution with real-time violation alerts that would fit into a hotel’s allowable budget. Nothing we saw on the market fit all our criteria, so we built our own platform. Traveltripper accomplishes all of our goals. We used it internally for 18 months before making it broadly available to any hotel. TravelTripper is completely standalone and can monitor any website. It is completely CMS (Content Management System) and programming language agnostic. Furthermore, it runs outside of your website, meaning it doesn’t require an install and there are no implications to site speed or performance.

Q: Aside from using your system, how would you advise hotels that receive demand letters or lawsuits to respond?
A: First, be proactive about compliance instead of reactive. When lawsuits come in, despite your best efforts to achieve compliance quickly, a “who done it” timeline is put together and if you’re out of compliance, you’re much more likely to have to settle with the plaintiff. By being proactive and having records of compliance you are able to prove compliance, or a path to compliance, during a certain time period. Our platform automates this entire process for you, but if you’re not a client of ours we still recommend that you keep all of your records related to compliance on hand and ready to reference.

Second, It is absolutely essential that you demand information related to how an error occurred, including the exact assistive device that was used, and you re-create that error. More and more frequently, plaintiffs and their attorneys are becoming more and more creative and far-reaching with the contents of these lawsuits. From there you must review WCAG 2.1 AA-Level statutes to determine if the accusation is relevant for hotels in the first place. Recently we’ve helped our clients respond to lawsuits where an open-source screen reader was used, which had a public-facing “known bugs” log, which aligned perfectly with the violations the plaintiff reported. It was the tool, not the website! By investigating this and providing the information, the lawsuit was dropped. In another recent case, for the first time, we saw a plaintiff sue a hotel citing AAA-Level violations, which are typically required by the government, medical, or insurance providers—not hotels. Again, the lawsuit was dropped based on the hotel’s proactive approach and research.

Q: What’s in the future?
A: We are beginning to roll out a third-party licensing and reseller strategy for those companies that want to partner with us. We plan to scale our platform within the hotel industry and then pursue multi-vertical opportunities.

Q: Do you have a pricing model for hotels?
A: Our pricing is aligned with hotel budgets, which typically corresponds with room count and ADR. We charge a one-time setup fee of $1,200 and an ongoing monthly fee of $200-$600 depending on the number of rooms. This covers the initial content audit and re-writes, ongoing real-time monitoring, quarterly extensive audits including manual usage of assistive devices, and the ability to export your complete compliance history that is stored within our system, which saves you and your legal team hours of time if you need to respond to a lawsuit.

Can You Hear Me Now? How the Travel Industry Is Answering That Call

July 25, 2019 by Denise Brodey

Written by Stephen Frazier

Telecoils embedded in personal hearing aids have long been a discreet solution for people with hearing loss. They improve the quality of the sound they hear—whether it be in a noisy train station or on a city walking tour. Today many venues—from airport terminals to hotel conference rooms and theaters—offer a next-level hearing experience using a hearing loop. The loop transmits sound via an electromagnetic signal to personal hearing devices with telecoils, boosting volume and clarity. (With microphones turned off and telecoils turned on, travelers can hear public address systems, tour guides, ticket agents and others as though the person speaking was within inches of their ear.) Most background noise that can otherwise cover or interfere with understanding speech is eliminated. Sound is customized by the hearing aids to match the hearing loss pattern of each individual user, giving an extra boost to those frequencies that a person has the most difficulty hearing. Sounds great right? The only problem: Most people aren’t aware of how many places now use hearing loop technology and skip out on experiences they think they won’t enjoy, particularly when traveling abroad. Here’s what you need to know:

Where they are: In the U.S., a growing number of airports have installed the technology at departure gates and ticket counters. All New York City subway information and fair booths now feature hearing loops and new taxicabs are fitted with them. Many places of worship, museums, theaters, and other destinations now utilize this technology at ticket counters, for performances, and on walking tours. Even the 12,000 seats in the Breslin Center at Michigan State University offer hearing loop access to sporting and other events held there. All hearing loops use the same frequency in the U.S. and throughout the world. Whether you are at Domodedovo airport in Moscow, visiting Westminster Abbey in London or enjoying the Sydney Opera House in Australia, there are hearing loops.

How to know if there is a loop: The presence of hearing loop technology is usually announced by the display of an international symbol (T). If it carries a “T” the venue is either looped or provides neckloops to visitors. In the U.S. it is the standard blue and white disability signage colors but abroad it can be different colors. For travelers who have cochlear implants or telecoil equipped hearing aids, experts encourage people to purchase their own personal neckloop. Virgin Atlantic provides passengers on their international flights the choice of earphones or neckloops to connect to the aircraft’s sound system to listen to music or watch TV. On other airlines, personally owned neckloops will work as well or better. They also work any place that has an earphone jack, be it an airplane or at a theatrical production.

When to ask for a personal neckloop: Whenever a receiver and earphones are offered, travelers should ask if neckloops are available. Being able to hear better can help to ensure even greater satisfaction from a planned trip to any location in the U.S. or abroad. The 2010 revisions to the Americans with Disabilities Act (ADA) mandate that any public place of assembly with a functioning public address system must also have an assistive listening system (ALS) that can wirelessly connect to the telecoils in hearing aids. This requirement applies to any new or significantly upgraded PA systems. More and more venues now feature it whether it be the neckloop option at a multiplex or the looped U.S. Supreme Court chamber.

Additional information on hearing loop/telecoil technology can be found at Hearing Loss Association of America. To find looped venues, check www.loopfinder.com/, www.aldlocator.com/ and www.time2loopamerica.com/loop-locator/

Stephen O. Frazier is a hearing loss support specialist, member of the Hearing Loss Association of America’s National ‘Get in the Hearing Loop’ Steering Committee and director of Loop New Mexico.

Why 285 Million People Worldwide Can’t Navigate Your Hotel or Airport

July 11, 2019 by Denise Brodey

The very existence of a tool that can map public indoor spaces is a big deal for travelers who are blind or have low vision, especially in cities and towns struggling with budget cuts, according to a recent piece in WIRED. The author interviewed the Louisville, Kentucky CEO who created the mapping tool who said, “It’s really wonderful to hear people say, ‘I can walk through malls or walk through venues without this sense of hopelessness or of missing information’.” Find out more about Access Explorer here. (Access Explorer is available for Android phones and is available as an iTunes app.) READ MORE

OUR TAKE: New research shows that national study that shows cases of blindness will double in the United States by 2050—and that doesn’t include the 16 million Americans expected to have difficulty seeing. A researcher at the National Institutes of Health is quoted as saying, “These findings are an important forewarning of the magnitude of vision loss to come.” One great resource for collateral is BrailleWorks.com, which helps to create menus, maps and other materials for the millions who can’t read documents because of visual impairment or blindness; they also do audio.

photo courtesy Access Explorer

6 Awesome Apps for Travelers with a Disability

July 11, 2019 by Denise Brodey

Thanks to the experts at Disability Horizons for finding and testing apps that make enjoying traveling easier for people with disabilities. One app focuses almost exclusively on finding parking and accessible bathrooms for wheelchair users. Another app pairs a blind person with someone who is sighted who can describe photos, graphics or words as art. (They have nearly 2,000 subscribers, so it’s very likely that you’ll get help consistently and quickly.) Another app reminds travelers when to take their medicine. Parents and caregivers will love this one. READ MORE

OUR TAKE: In a world where 1 in 5 people have a disability, there can’t be enough innovation. But if you read the Disability Horizons story, you’ll notice that many of the problems that apps solve aren’t rocket science—they cover the basics, give people with disabilities options and help people feel at home wherever they are. Who wouldn’t want those things? In fact, they are often helpful for people who do not have disabilities. At TravelAbility Summit this fall, we will be gathered in San Francisco with one goal—to make getting around the world easier for everyone. And yes, there will be apps there, too. The Summit Agenda includes entrepreneurs as well as pre-summit meetings with funders interested in founders of disability tech products.

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