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HBO MAX Unveils ASL version of “Barbie”

December 30, 2023 by Dan Tobin

The much-anticipated arrival of mega-hit “Barbie” on streaming included a special feature, “Barbie with ASL,” in which a signer interprets the movie for the Deaf community. 

“HBO Max is the premiere destination for storytelling, so being able to share the biggest movie of the year in ASL, the first language for many, will make this story resonate in a more meaningful way,” Casey Bloys, chairman and CEO, HBO and Max Content, said in a press release. “By offering sign language interpretation, we will build upon the film’s empowering message of inclusiveness and offer a unique viewing experience for the Deaf community to enjoy with family and friends.” 

The streaming service kicked off the ASL version with a special community screening in Los Angeles alongside the non-profit Deaf West Theatre, advocacy group RespectAbility, signer Leila Hanaumi, and Barbie star Margot Robbie. Read more

Related story: British Air introduces Signed Language Video for Deaf Passengers 

TravelAbility TakeAway: This is an important milestone given the huge footprint of the Barbie movie. In addition to increasing access to the movie for the Deaf Community, the ASL version and the live event highlight the artistry of ASL signer Leila Hanaumi. Her performance is more than translation; its an act of expressive storytelling.

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Filed Under: Accessibility, Digital Accessibility, Disability Advocates, Disability Awareness, Hearing, The Arts, Trends Tagged With: ASL, movies, streaming

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