TravelAbility Insider

The Intersection of Travel and Disability

Technology

TravelAbility Launches TravelAbility Trusted, a New Program to Promote Accessibility in the Travel Industry

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Sausalito, CA.  TravelAbility, the leading organization working to improve the travel experience for people with disabilities, has announced the launch of TravelAbility Trusted, a new program that aims to connect travel industry professionals with pre-qualified consultants, service providers, and cutting-edge innovations that can help them become more accessible and inclusive.

TravelAbility Trusted is based on the judges’ selections from five years of the InnovateAble Showcase pitch fest event, as well as the feedback from destinations about the viability for use by their industry partners.

“TravelAbility Trusted is our way of sharing our knowledge and network with the travel industry and making it easier for them to find the best resources and partners to meet their accessibility needs,” said Jake Steinman, founder, and CEO of TravelAbility. “We believe that accessibility is not only a human right, but also a business opportunity, and we want to help the industry tap into the growing market of travelers with disabilities and other emerging markets.”

TravelAbility Trusted Partners Comes to Life

In addition to its regular programming at Travelability’s EMS Summit, this year we will add an exclusive concurrent tabletop exhibit area where attendees can meet with TravelAbility Trusted vendors in person as well as half-day workshop on the travel needs of the aging traveler.  TravelAbility Trusted will also be promoted to the travel trade through TravelAbility Insider, a monthly newsletter with news, trends, and information about accessibility, and Accessible Journeys Magazine, a quarterly travel magazine for consumers. “TravelAbility is more than just an organization, it’s a movement,” said Steinman. “We are proud to be part of a growing community of travelers, innovators, and advocates who are working together to make travel easier and more accessible for everyone.”

TravelAbility Trusted Partners

Check out our current list of partners on our website:

Solution Providers: Innovations, technologies and amenities  https://travelability.net/trusted-problem-solvers

Services Providers: Provide consulting, assessments and advisory services: https://travelability.net/trusted-service-providers/

Was 2023 The Year That Accessibility Entered the Mainstream Zeitgeist?

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Collage of logos of Conde Nast, the American Pavilion,, BBC, and USA Today accompanied by a pull quote from Jake Steinman: "It feels like the message of accessible travel is a growing part of the general zeitgeist."

This past year felt different. TravelAbility’s growth rate has accelerated in each of our five years, but we seemed to break through some sort of barrier in 2023. Inquiries and invitations have been coming from all directions—from regions and destinations from throughout the US, from large travel and hospitality companies, from new global partners like the American Pavilion at the Cannes Film Festival and Destinations International.

“It does feel like the message of accessible travel is penetrating all parts of the industry and is a growing part of the general zeitgeist,” says Jake Steinman, TravelAbility founder and CEO. “Companies are seeing it as a lucrative market and they are bringing in trainers to improve their service. And, as evidenced by the unprecedented growth of the number of adaptive/assistive technologies as well as ‘Age-Tech’ at this year’s CES in Las Vegas, the level of innovations is staggering.”

Steinman adds that TravelAbility is riding a wave that begins with travelers with disability and advocates. “It’s about quality of life and predictability.  Individuals have configured their homes and studied their neighborhood so that they can live independently. But when they go to travel, it’s Russian Roulette because there’s so little information.”

The mainstream media is also paying more attention to the issue, according to Tricia Roth, head of marketing and engagement. “One of the main reasons we’re trying out more of a roundup approach in this issue of Insider is because of the number of articles we’re seeing in major publications, from USA Today to NPR, The New York Times, Condé Nast to the BBC has mushroomed.”

Here is a rundown of some of the markers and highlights that stood out for us in 2023:

A pull quote from Tricia Roth: "The number of articles we're seeing about accessibility in major publications has mushroomed."
  • Partnering with Destinations International, the world’s largest resource for destination organizations, to reach over 700 destinations worldwide and help them improve their accessibility.
  • Hosting the sold-out EMS Summit, the premier event for travel professionals and experts to learn, network, and showcase the latest innovations in accessibility. (Our 2024 EMS Summit will be held November 13-15, in San Francisco.)
  • Growing the Destination A11Y Club, a membership program that provides destinations with access to exclusive content, tools, and support to enhance their accessibility to 18 destinations last year from nine in 2022,
  • Nearly doubling the content of the Accessibility Playbook, a comprehensive guide that contains over 100 links to videos, presentations, and examples of accessibility best practices from various sectors of the travel industry.
  • Publishing a special edition of USAE News, a leading publication for association executives, that featured a wrap-up of the EMS Summit and offered exposure to the sponsors and speakers.
  • Launching Accessible Journeys, a quarterly online magazine in collaboration with Mélange Publishing, that showcases inspiring stories, tips, and destinations for travelers with disabilities. The magazine reached over 1.7 million readers in the summer edition.
  • Rebranding the Launchpad pitch fest as the InnovateAble Showcase, an annual event that celebrates the most creative and impactful accessibility solutions in the travel industry. The event coincides with the anniversary of the Americans with Disabilities Act (ADA) on July 26th.
  • Invite to advise the American Pavilion at Cannes Film Festival about how they can become for accessible in 2024.

In addition to these achievements, TravelAbility also introduced several pilot programs in 2023, such as:

  • Academic Accessibility Learning module, an online course that uses the Accessibility Playbook to teach hospitality students about accessibility. The course was offered by the Rosen College of Hospitality Management and received such positive feedback from the 800 enrolled students that it will become a graduation requirement for all 3000 students in the future. This program aims to change the way hotels treat and welcome guests with disabilities.
  • Rethinking Accessibility, a turnkey program that helps destinations discover and highlight their existing accessibility features. The program involved five destinations and revealed 210 new accessibility features that can attract and accommodate travelers with disabilities.
  • Visit Tampa Accessible Riverwalk Pass, a discount attraction pass that offers access to the most popular and accessible attractions along the Tampa Riverwalk. The pass sold over 1900 tickets and generated $109k in sales in two months.
  • Introduced the Visit Florida/Wheel the World (WTW) coop program, in which WTW accessibility features in 30 locations in three Florida destinations where the state covered 50% of the costs.  The program was offered to all DMO’s in Florida at their annual industry conference and has been expanded to 14 destinations in the state.

TravelAbility is excited to continue its mission of growing accessibility in 2024 and beyond. For more information, visit www.travelability.net.

Best of the Web: News, Info and Inspiration

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A roundup of the best articles and resources we found in the past month related to disability and accessible travel.

The back of a child on a pier in New York Harbor looking at the NYC skyline through binoculars.

Neuro diversity:

Accessible NYC: Travel Tips for Neurodiverse Families | Free Autism Resources by InfiniTeach – FreeAutismResources.org

There’s Finally a Travel Group for Neurodiverse Young Adults – Thrillist

Wheelchair Accessible Tours:

2023 Accessible Travel Award Winners – Wonders Within Reach

20 of the Best Wheelchair Accessible Beaches in California

Accessible Beach Opens in Costa Rica’s Caribbean Coast

Blind and Low Vision:

8 Trip-Planning Tips for Blind or Visually Impaired Travelers

All the Light We Cannot See star Aria Mia Loberti strolls Golden Globes red carpet with guide dog

Deaf and Hard of Hearing:

Meet an Alaska Airlines leader with a disability who says he is doing what he was meant to do

Disability Resources:

Travel Genius Introduces Geni-us: An AI Map For Travellers, Enabling Inclusive Journeys

Air Time for Autism Expert Alan Day on “Good Morning America”

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Two men wearing Autism Flies T-shirts stand at the entrance to an airplane. Alan Day, one of the men, talks on the airplane's phone.

TraveAbility Advisory Board Member Alan Day, a former travel agent who has an autistic son, continues to raise awareness of the challenges facing travelers on the spectrum. Day co-founded Autism Double-Checked to educate airlines, hotels and other travel businesses on ways to remove  or reduce the obstacles confronting autistic travelers. 

In addition to identifying the obstacles, Autism Double-Checked is creating innovative solutions, such as a practice run for getting through security at Bradley Airport in Connecticut as featured in a recent spot on ABC News and Good Morning America. The program is designed to help young flyers on the spectrum get more accustomed to the protocols at their own pace.

“They’re going to come in. They’re going to check in. They will get a gate pass just like a boarding pass for a real flight that will go through an actual TSA line. They will have to be screened, go through the metal detector, then they’ll come to the gate, they’ll wait at the gate and they will be called,” Day said. Read more

Related Video:  Easterseals launched a campaign in December calling for improvements in air travel for individuals with disabilities. The story includes a good video interview with Easterseals President and CEO, Kendra Davenport (scroll down the page to the extended interview; it’s about 11 minutes long.)

TravelAbility TakeAway: Alan Day and Autism Double-Check are doing an amazing job drawing attention to the challenges facing travelers with autism and to innovative solutions. The TSA practice run isn’t just good TV, it’s an excellent resource for families with children on the spectrum.

Oregon Coast Scores $1.1 Million in Grants for Accessibility

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Historical photo in sepia tones of an older Black man playing a violin

As we reported in last month’s Insider, Travel Oregon has awarded $3.6 million in competitive grants to DMOs, attractions, and cities for inclusion and accessibility projects. Of that total, more than $1 million will go to Oregon Coast organizations. 

The scope and diversity of the funded projects is vast. Travelers with disabilities will gain both new and improved access to a wide range of natural, recreational, and historic sites. The grants will also fund accessibility studies by Wheel the World in two regions along the coast. Read more.

TravelAbility TakeAway: If you want to see the impact that all of you are making through your participation in TravelAbility, take a trip to Oregon. Travel Oregon, which sent more than 30 staff members to the Savannah summit, is putting into practice ideas and partnerships they’ve developed through active engagement with the network. It’s inspiring to see an ambitious program implemented state-wide.