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The Intersection of Travel and Disability

TravelAbility Taps Former BrandUSA CMO, Staci Mellman as Strategic Advisor to Advisory Board

March 10, 2025 by Eliana Satkin

TravelAbility, a leading organization dedicated to enhancing travel experiences for individuals with disabilities, is proud to announce the appointment of Staci Mellman as a strategic advisor and Advisory Board member focusing on expanding the organization’s reach across the USA and enhancing its brand visibility among destination marketing organizations (DMOs) and travel professionals.

With an impressive career spanning nearly two decades, Staci previously served as Chief Marketing Officer at both Brand USA and VISIT FLORIDA, where she led groundbreaking initiatives to make travel marketing more inclusive, authentic, and accessible. She spearheaded efforts to expand accessibility across Florida, creating inclusive content series and advertising campaigns—one of which was recognized by AdWeek as a Top 10 Accessible Brand Campaign of 2020.

Key Areas of Staci Mellman’s Focus:

  • Raising Awareness: Increasing TravelAbility’s recognition among DMOs, travel brands, and industry leaders.
  • Industry Education: Providing resources and best practices to help destinations attract and serve travelers of all abilities.
  • Advancing Inclusive Marketing: Helping travel brands communicate accessibility efforts in an authentic, engaging, and impactful way.

“I have always believed that travel is a fundamental experience that should be accessible to everyone, regardless of ability,” said Mellman. “By working with TravelAbility, I hope to help travel brands and destinations create more inclusive experiences that connect with and serve travelers of all abilities. Travel is not just about seeing new places—it’s about feeling welcome, represented, and empowered to explore the world.”

Strengthening the Future of Accessible Travel

TravelAbility remains dedicated to bridging the gap between the travel industry and the disability community. With the appointment of Staci Mellman, the organization is poised to make even greater strides in creating a more inclusive, accessible future for travelers everywhere.

“Staci is genuinely one of the most inspiring and creative individuals I’ve had the pleasure of working with over the past six years. Her passion for data was matched only by her commitment to positive activism. As the leader of Visit Florida, she spearheaded numerous campaigns that highlight the diverse experiences of individuals with disabilities and her goal was clear: she wanted to make Florida the most accessible state in the country. We’re honored to have her as part of our advisory board.”

Jake Steinman, Founder, TravelAbilityFor more information on TravelAbility’s initiatives, visit https://travelability.net/

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Filed Under: Advisory Board, Disability Awareness, Tourism, Travel, Travel Industry People

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