TravelAbility and Threshold 360 to Promote Accessibility Through Virtual Tours

TravelAbility and Threshold 360, the leading platform for 360° virtual tour creation and delivery in the Hospitality & Tourism industries, today announced a strategic partnership to make virtual tours of hotels and resorts more readily available to anyone with a disability. The agreement will allow TravelAbility’s Accessible Landing Pages to showcase destination venues through a 360-degree interactive experience via the Threshold capture and publishing platform.

“ The partnership will make tours available to consumers at the TravelAbility website and will allow anyone to virtually explore all parts of a hotel including outdoor areas, reception, guest facilities, restaurants, and hotel rooms,” said TravelAbility founder, Jake Steinman. “Our users will be able to compare hotels and other facilities by how well-matched they are to their specific needs before they book creating more accurate expectations for the traveller and enhancing the guest experience.”

“Threshold has also built accessibility into its virtual tours functionality,” said Daniel Kraus, CEO of Threshold 360. “Each component of a Threshold virtual tour has customized Alternative Text (ALT-Text) entries which are interpreted by screen readers. Additionally, the Threshold Viewer and Map are fully keyboard compliant, and buttons are appropriately labeled to be automatically announced by screen readers. Threshold also allows for the disabling of Autoplay and further customization of its viewer for more advanced screen reader functionality and the next major release will support audio voice-over for all virtual tours.”