As Listening Tours tend to do, our recent Oakland roundtable raised some smart questions and pushed us to think about accessibility, tech, disability and the travel industry in even deeper ways. It also motivated many of our colleagues to take the fear of compliance and turn it into action. Here are a few of the items of interest during our Oakland, CA, meeting.
- Pam Wright of Point Hospitality told the group about using the AccessiBE app to make all six of their hotel websites compliant. The motivation for this action was to deter lawsuits. Point Hospitality will work with TravelAbility to design an “Accessible FAQ” page on their website as a model that can be used by others that will include accessible room specs as well as images.
- Astrid Johannessen of Alcatraz Cruises told the group about the new Bay cruise initiative with the National Park Service (NPS) that will feature a full range of accessibility options including audio description and assistive hearing devices. NPS holds an annual training session at Fort Mason. One of the desired outcomes is to get front line staff to be more pro-active.
- Jake Steinman, Founder, TravelAbility Summit brought the group up to speed on some of the industry news that will be impacting the next TravelAbility Summit. On the table: Expedia is expanding their Diversity & Inclusion program beyond its internal employee focus to an external effort that includes customers.
- The concept of shared values seems to be trending in destination marketing. Many are working to understand the needs of their communities and providing accessibility solutions locally. The Think Differently Pledge in Dutchess County took this approach and has over 60 different municipalities who signed their pledge and committed to making their communities inclusive for all. TravelAbility is working on a sample pledge that DMO’s can use with their hotel and attraction partners.
- Toby Willis from Expedia recently joined the TravelAbility Advisory Board and there may be opportunities to collaborate with them on scenario-based training videos.
- Art Jimenez is positioning the Reno Sparks CVB as the driving force behind accessibility and working with a group in Truckee –Hi5’s – an organization of adaptive sports athletes. The CVB will be highlighting individual athletes in their social media campaigns.
Thanks to all who attended including Astrid Johannessen, Alcatraz Cruises; Bonnie Lewkowicz, BORP; Pam Wright, Point Hospitality; Laszlo Horvath, Active Media; Elaine Schroth, Visit Concord; Jake Steinman, Tricia Roth, TravelAbility Summit; Art Jimenez, Reno-Tahoe: Tracy Harris, Reno Tahoe
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